Crawl and index audit
Which pages Google finds, indexes, skips and why, using Search Console and server logs when available.
Technical SEO
Technical SEO for Law Firms: Make Your Site Easy to Crawl, Index and Trust
Technical problems cap what great content can achieve. We find and fix the crawl, index and performance faults that quietly hold law firm sites back.
Silent technical issues
Law firm sites commonly suffer from duplicate URLs, missing canonicals, redirect chains, bloated plugins, slow mobile pages and pages blocked by accident. None of these trigger obvious alarms, yet together they limit how much of your site Google bothers to index.
What we build and run
Canonical and duplicate control
A consistent rule for which URL is the real one, applied across pages, parameters and trailing slashes.
Structured data
Organization, LegalService, FAQ and breadcrumb markup that is accurate and matches visible page content.
Performance work
Image handling, script weight and caching tuned against real mobile performance data.
How an engagement runs
- 01
Audit
We review your site, Search Console, Google Business Profile, intake process and competitors before recommending anything.
- 02
Prioritize
You get a short written plan ranked by expected case impact, with what we would not do and why.
- 03
Build and launch
We ship pages, tracking and intake fixes in stages so you see progress without a risky big-bang launch.
- 04
Report on cases
Monthly reporting ties activity to calls, signed cases and cost per case, not just rankings and traffic.
Frequently asked questions
Is technical SEO a one-time job?
The initial cleanup is a project, but sites drift. We recommend periodic checks, especially after new pages or plugin updates.
Do you work with our developer?
Yes. We write precise tickets and review the changes, or implement them ourselves when that is faster.
Does schema markup improve rankings?
Not directly. It helps search engines understand the page and can make results eligible for richer display.
Growth partnership application
See if your firm qualifies for a growth partnership
We partner with a limited number of PI firms and medical providers in each market. Book a 30-minute call to see if we can help you build organic lead infrastructure.
Limited partnerships — we work with 2–3 firms per market
Organic lead systems — not one-time projects
Growth partner model — your success is our success